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Performance Marketing Specialist
Trustly, Sweden
Experience
1 Year
Salary
Job Type
Job Shift
Job Category
Traveling
No
Career Level
Telecommute
No
Qualification
As mentioned in job details
Total Vacancies
1 Job
Posted on
Mar 22, 2021
Last Date
Apr 22, 2021
Location(s)
Job Description
About TrustlyAt Trustly, we’re passionate about simplifying the way people pay and get paid online. We are a licensed payment institution and our B2B products available across Europe and the US attract global merchants in segments such as e-commerce, travel, financial services and gaming. In June 2018, private equity firm Nordic Capital acquired a majority stake in Trustly with ambitions to support us in becoming the leading global online banking payments provider.We are a diverse and fast-growing team with our headquarters in Stockholm, Sweden, and offices in Barcelona, Spain; Cologne, Germany; Helsinki, Finland; Lisbon, Portugal; London, UK; Örebro, Sweden; Redwood City, US; Sliema, Malta; and Vitória, Brazil. Together we are leading the development of the payments industry and the work you’ll do here will make a great impact.About the roleTo expand our digital growth amp; marketing team, we are looking for an experienced and data driven Performance Marketing Specialist. As aPerformance Marketing Specialist, you'll work in the Digital amp; GrowthMarketingteam to support key growth initiatives. You'll be responsible for driving revenue for the business through paid and organic digital campaigns.The Performance Marketing Specialist is responsible for planning, developing, implementing and managing all paid search campaigns on Google, Yahoo and Bing, as well as other search and display marketing engines. You will also ensure that content is search-engine friendly and optimized to increase our company’s profitability.What you'll do: - Build, plan and implement lead acquisition strategy by creating amp; optimizing campaigns across the Search, Display amp; Affiliates
- Perform SEO research (Analyze keywords, web traffic, and market trends) and identifying effective content and keywords
- Setting up and optimizing Google Analytics goals and tracking/conversion pixels
- Implement best SEO practices and techniques
- Measuring and reporting on the performance of all campaigns
- Identify key traffic acquisition KPIs and metrics
- Performing A/B testing amp; ROI optimization
- Identify trends and insights, optimize spend and performance based on this and campaign results.
Who you are: - Proven SEM experience and success managing PPC campaigns across Google, Yahoo and Bing
- Knowledge of standard and current SEO practices
- Strong analytical skills and data-driven thinking with solid knowledge of analytics and reporting tools (e.g Google Analytics, etc.) ability to derive actionable conclusions from large data sets
- Strategic thinker willing to roll up sleeves and execute strategies
- Skills in managing complex processes with multiple business owners
- Open to experiment and willingness to fail and iterateExcellent communication and presentation skills
Come and help us usher in the payment revolutionby providing your expertise in the field of digital marketing - apply now! Job Specification
Trustly
Information Technology and Services - Valletta, Malta