Marketing Automation Consultant - Stockholm
Columbia Road, Sweden
Job Description
As a marketing automation consultant, you are used to planning and executing successful lead acquisition and nurturing campaigns. You are able to derive business insights from complex data and you are endlessly driving to improve the customer experience at all stages of the customer journey beginning from brand awareness and ending at a successful purchase.
Columbia Road is an independent consultancy challenging the old ways of running ecommerce and digital business. We exist to increase our clients’ revenue and help them get more customers in the digital era. Our tight-knit team consists of business consultants who understand software and highly talented business-driven design and technology specialists.
We are a great place to work. Our company spirit is one of a true start-up, but with a twist of hard-core experience. We believe in giving a lot of responsibility and freedom to our employees. We love to laugh a lot, play some tunes at the office and grab a few drinks after work. Currently, we have over 15 nationalities working in the company and the official language is English.
Columbia Road has grown from 0 to over 100 exceptionally talented people in 4 years and in two countries. We are proud of the high customer satisfaction we have achieved as a result of focusing on people and creating concrete, measurable business impact for our clients every day.
At Columbia Road, we believe that marketing and sales should be a joint effort. Marketing is not an add-on, it’s in the core of digital sales. Digital marketers should be working right there with the team developing digital sales. We’re committed to making a change in our field.
We’re building a team of dedicated people to drive this change. We are looking for lead generation amp; marketing automation consultants who have an innovative mindset towards growth hacking. You will have an important role in helping our customers grow their business.
As a marketing automation consultant you are used to planning and executing successful lead acquisition and nurturing campaigns. You are able to derive business insights from complex data and you are endlessly driving to improve customer experience at all stages of the customer journey beginning from brand awareness and ending at a successful purchase.
We expect you to have hands-on experience from several different marketing automation tools and to have an understanding of customer journeys and care models.
You are familiar with customer data analytics operations and are able to derive business insights from complex data and you are endlessly driving to improve customer experience at all stages of the customer journey.
By nature, you are analytical and like to solve problems. You are able to bring clarity to uncertain and chaotic situations. You are ambitious and results-oriented in everything you do, but you like to have fun as well.
In order to be successful in this role, you should have native-level proficiency in the Swedish language as well as excellent written and oral skills in English.
Requirements
Skills and experience we expect you to have:
- Analytical mindset, ability to see outside the box
- Knowledge of web technologies and content management systems
- Languages: Fluent Swedish and English
- Hands-on experience in:
- Marketing Automation platforms (e.g. Salesforce Marketing Cloud, Hubspot, Pardot, Marketo, CustomerIO)
- CRM tools (e.g. Salesforce, HubSpot, Pipedrive, MS Dynamics)
- Experience in utilising customer data from various sources (CRM, CDP, DMP)
- Digital advertising understanding (e.g. Google Ads, Facebook Ads Manager, LinkedIn, Instagram)
Make sure you showcase your experience and knowledge as clearly as possible in your application, resume and attachments. We value examples and results from previous projects, and we'd love to know what concrete marketing tools you used to get to those results.
First interview: before diving deeper into your skills, we want to know who you are and what motivates you. This is also an opportunity for you to learn more about Columbia Road. We also let you present highlights from your career and tell us about your roles and learnings.
Second interview: you get to meet more Columbia Road people, and the conversation will zoom in to the areas that we’ve identified as most interesting in the first meeting. We’re trying to get a solid understanding of your skills and ambitions. You will understand better how you would potentially fit into our team.
Sometimes it’s useful to have a third round. After all, we’re making a match between our organisation and you, as a human being. We want to get this right.
When we’re done with the face-to-face discussions, we’ll contact the people you have chosen